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Sony Design Center
Park Ridge, NJ

Sony Design Center America is a studio for the East Coast industrial and graphic design groups of Sony Electronics, and is located in an arc-shaped suburban office building.

One of the main objectives - the sense of collective creative space - was achieved by removing all existing partitions and dropped ceilings and creating a large, sweeping volume to be used as the design studio. Another concept, that of flexibility and movement in both physical and psychological senses, was developed by using fragments of curvilinear geometries, which also serve to organize the important public functions. Private offices were largely eliminated, and non-territorial areas established instead to promote free interaction between designers.

photo: J.B. Grant